About Us


The World Advisory Company was founded in 2010 in Washington, D.C. by Alexander Johnstone.

Johnstone began by simply reaching out to small business owners and asking how he could help. He soon found there to be an incredibly under served population of people that want to pursue their passions, but know little about building a business.

Over the course of several years, Johnstone personally worked with hundreds of small business owners and listened carefully to their concerns. He eventually developed a personalized and affordable small business consulting service to help people start and grow businesses.

Through his guidance and assistance, his clients were able to save time and money, avoid making mistakes, receive expert advice and professional assistance, and have someone there for them in times of need.

Many small business owners are self-funded and the assistance available to them has been expensive and unreliable. World Advisory provides these individuals with the professional help they need without breaking their limited budgets.

Our goal at World Advisory is to make entrepreneurship more accessible to all individuals and make it easier and more enjoyable for anyone to start and grow a business.

Today, World Advisory has a team of Business Consultants across the U.S. that work endlessly to help small business owners of all kinds.

In addition to our services, World Advisory publishes an online magazine that provides news, tips, interviews, and more called Small Business View. The purpose of Small Business View is to inform, educate, and inspire people everywhere on small business, entrepreneurship and personal development.

World Advisory participates and hosts a variety of events including our ongoing nationwide Small Business Networking event series. Moderated by our Client Relations Managers, these events bring together local entrepreneurs to form partnerships, share our stories, learn from each other, and become stronger together.

Through World Advisory’s philanthropy Business For Hope, we provide our small business consulting services to disadvantaged individuals free of charge. This includes people that are low-income, homeless, returning prisoners, refugees, immigrants, veterans with PTSD, at-risk youth, and more.

World Advisory is growing fast and we’re just getting started.

Our Mission
The purpose of World Advisory is to help people succeed and reach their full potential.